Saatchi and Saatchi London

Ownership: 
Publicis Group are the owners of the agency Saatchi and Saatchi, an American global communications and advertising agency. It was first founded in 1970 in London, although its head quarters are currently in New York. There was a parent company called Saatch & Saatchi PLC, which began in 1976 and ended in 1994, which was listed in 2000 on the New York Stock Exchange. It was also a constituent of the FTSE 100 IDEX, and in 2000 was acquired by the Publicis Group. It is currently a private agency since 2005.

Operating model: 
The agency is extremely large, having a network with 140 offices in 76 countries, and over 6,500 staff work for the company.

Products:
Their clients include 6 of the top 10 and over half of the top global advertisers. This includes:
- Carlsberg
- General Mills
- HSBC
- Lenovo
- Lexus
- Mead Johnson
- Mondelez
- Novartis
- Procter & Gamble
- T-Mobile
- Toyota
- Visa Europe

Saatchi and Saatchi have a range of different clients, and don't specialise in any particular kind of work. They surprisingly have companies that are selling similar products, such as Lexus and Toyota which both specialise in selling cars.


Market position & Competitors:
Saatchi and Saatchi was ranked the 14th top consolidated agency network worldwide, and its competitors include agencies such as:
- Y&R
- McCANN WORLDGROUP
- dentsu
- DDB
- BBDO
- Ogilvy & Mather
- TBWA
- Publicis
- JWT

Saatchi and Saatchi have a worldwide revenue surface of $800 million.